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Join us for the regional premiere of the critically acclaimed documentary "Design and Thinking". Immediately following the film, an expert panel of academics, producers and consumers of design services will discuss how inspired use of design can drive new product innovation. James Morley Read, Professor of Industrial Design at MassArt, will moderate the panel.
This documentary explores how we fully engage organizations to think about the changing landscape of business, culture and society. Inspired by design thinking, the film challenges executives, designers, social change-makers and individuals to consider what they have in common when facing this ambiguous 21st century. What is design thinking? How are people changing the world with their own creative minds? It's a call to challenge conventional minds to change and collaborate.
Timing:
Doors open at 6:00 PM for a reception with light complimentary refreshments. Beer and wine available for purchase with valid ID ($5).
Screening begins at 6:30 PM
Panel discussion will begin following a short break after the film
Expert Panelists:
Tom Burchard, VP of Experience Design at Altitude, designs complex encounters between people and brands.
Richard Watson, Founding Partner at Essential, informs and translates strategy to create breakthrough physical products, digital products and service experiences.
Sebastian Fixson, Associate Professor of Technology & Operations, Babson College, helps Undergrad, MBA, and executive education audiences develop their design and innovation capabilities.
Location:
204 Massachusetts Avenue
Arlington, MA 02474
Pricing:
PDMA Members: $25
Non PDMA Members: $35
Students: $10